With over 10 years in the construction industry, Valerie directs marketing and communications efforts at Proactive. She collaborates with our team to achieve annual growth, attract top talent and creates corporate strategies that align with Proactive's initiatives. She is a graduate of The University of North Carolina at Chapel Hill with a rich background in Marketing and Communications.
It's a pleasure to partner with our clients to deliver exceptional services and solutions that impact complex construction projects worldwide.
More About Valerie
Valerie directed pursuit teams and lead marketing related efforts for all stages of pursuits. She strategized, developed, and executed dynamic marketing plans for B2B marketing customized for strategic business units and lead marketing for company-wide "must win" pursuits.
Valerie held multiple positions with Lendlease, including leading marketing efforts for their Life Science pursuits in the Northeast, leading marketing efforts for their National Health Care Development Group as well as their Southeast Region. In each of these roles, she developed dynamic marketing plans, was instrumental in strategic road mapping sessions and created and maintained monthly communication strategies while conducting market research.
Valerie led proposal efforts for the Southeast Region. She directed staff/joint team members for proposal/presentations efforts/deadlines. Additionally, she worked with senior management to develop and implement strategic marketing and communication initiatives.
University of North Carolina at Chapel Hill
Double Major in Bachelor of Arts from the School of Journalism and Mass Communication in Editing & Graphic Design as well as a in Bachelor of Arts Degree from the College of Arts and Sciences in English.
Valerie lives in North Carolina with her husband Matt, and their two children. In her free time, Valerie enjoys working on home improvement projects and relaxing with family and friends.